My first thoughts on the Alchemy project were of doubt.  What would be the benefit of running C/C++ code on the AVM2?  It seemed more like a novelty, like running old school NES games on the Wii.  The more I started to think about it (and get past my bad memories of Computer Science C/C++ classes in college), the more I started to realize just how powerful this could be.  There are so many open source C/C++ libraries for a wide variety of applications that, when paired with Flash, could have an amazing impact on Flash and AIR.

I thought I would tinker with it a bit.  Of course, coming to the realization that Alchemy is still limited by the Flash player sandbox was a little disheartening, but I suppose understandable.  I found the initial download and setup quite cumbersome.  One of my biggest roadblocks was working with Cygwin.  I admit, that using Cygwin has its advantages, but configuration thus far has been a beast.  Additionally, the getting started section for Windows section left something to be desired in terms of details.  I'm the first to admit I'm no UNIX or Linux expert, but I'd like to think I know my way around a bit.

After a few hours of trying to just get my environment set up, something more important required my attention, so I have yet to get the provided examples working.  I hope to get back to this more in the next couple of weeks.  I've got a few open source C++ libraries I'd love to test out.  I'm extremely intrigued, but until I get my environment set up, I'm still skeptical.

Branden Hall has written a good overview of Alchemy.

One of my colleagues at Adobe MAX in San Francisco sent me a text message last night.  He was at the sneaks session and indicated that there was a preview of an Adobe product called Media Orchestrator.  This AIR application, in conjunction with existing products like Premiere and LiveCycle, will facilitate video production workflow, from production to review, feedback and rights application.

Considering that we have been spending most of our time lately at work trying to write a custom video asset management solution using Adobe products, this announcement is really bittersweet.  It's fantastic that Adobe is (or considering) releasing this as a product, however, it most likely won't be available any time soon and we need it right now.

More information and pictures on Serge Jespers and Andrew Shorten's blogs where they were live blogging the sneaks event.

can it be?